HomeCase LibrarySQE.ai — CXO Copilot
AI Strategy40 minutes5 dimensions scored

SQE.ai — CXO Copilot

Indonesia Market Entry Strategy

Indonesia's enterprise AI market has 18 months of runway. Which 10 companies do you prioritise — and what's the go-to-market motion that actually closes?

Use this case Try demo
What this assessment measures

The 5D AIQ Framework

Direction0–20 pts

Prompt clarity, context richness, and the quality of follow-up questions to the AI analyst.

Delegation0–20 pts

Knowing what to hand to AI versus what requires independent human judgment.

Discernment0–20 pts

Catching planted errors, AI hallucinations, or biased framing before they reach the recommendation.

Development0–20 pts

Own-voice synthesis in the final output — not recycled AI output with a name attached.

Distillation0–20 pts

Deck structure quality: clear position, quantified impact, concrete implementation plan.

Each dimension is scored 0–20. Total AIQ Score is 0–100 and determines the candidate’s profile: from AI-Avoidant to Strategic Collaborator.

Who this case is designed for

Relevant job roles

Head of StrategyBusiness Dev DirectorCXO / C-SuiteStrategy ConsultantGTM Lead

Send this case to candidates in these roles to see who can actually think alongside AI — not just discuss it in theory.

How it works

Three phases. One report.

PHASE 01
Read the case brief

The candidate receives a real scenario from the industry. They write a planning memo — their initial analysis before AI is introduced.

PHASE 02
Work with the embedded AI analyst

An AI analyst named after a fictional consultant role-plays as their data partner. The candidate asks questions, challenges assumptions, and navigates planted errors.

PHASE 03
Deliver the recommendation

A structured 3-slide deck: their recommendation, quantified impact, and an implementation plan. Scored live against all 5 dimensions.

From the case author

I didn't just design this case — I built the product. CXO Copilot is one of the AI products I led at SQE, Sinarmas's digital factory for 40+ group companies. We were solving a real problem: how do you make enterprise AI actually useful for C-level decision-making, not just a demo? This case is drawn directly from the GTM decisions we had to make — which enterprises to target first, which use cases actually close, and how to earn trust in a market that hasn't bought AI before.

Praditya Satria Putra
Praditya Satria Putra
CEO, SQE (S-Quantum Engine) | Ex-BCG Manager
At a glance
Duration
40 minutes
Dimensions scored
5 (Direction · Delegation · Discernment · Development · Distillation)
Assessment phases
3 (Brief → AI Chat → Recommendation)
Industry
AI / B2B SaaS Strategy
Top performer label
Strategic Collaborator
Use this case with your team

First 20 assessments free. No contract. Set up in minutes.

Get started free Try demo first
Designed by
Praditya Satria Putra
Praditya Satria Putra
CEO, SQE (S-Quantum Engine) | Ex-BCG Manager

VP of Strategy at Sinarmas, leading AI & digital transformation across Mining and Financial Services divisions. Former BCG Manager and Strategy& (PwC) consultant in energy, utilities, and sustainability. Head of CEO Office at Medco Power. MBA from ESADE Business School.

Head of Product, SQE Sinarmas — built CXO Copilot
Forbes Asia 30 Under 30
Ex-Tokopedia Head of Product (TopAds / AdEx)
Browse all cases